Leading arguments for preferring sustainable brands in the U.S. and UK 2022

Leading reasons why consumers prefer sustainable brands in the United States and United Kingdom (UK) in 2022

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Source

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Release date

April 2022

Region

United Kingdom, United States

Survey time period

As of April 2022

Number of respondents

1,100*

Method of interview

Online survey

Supplementary notes

* This figure refers to the number of UK respondents. The number of U.S. respondents was not provided by the source.
The survey was conducted on online panels that balanced gender, generations, and geography.

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Overview

5

Sustainable consumption habits

5

Ethical consumption

5

Sustainable food consumption

6

Sustainable fashion

5

Fairtrade

4

Secondhand and reuse

4

Company image

5
Access all statistics starting from $2,388 USD yearly *

* For commercial use only

Basic Account

For single users
$0 USD
Always free
Access limited to Free Statistics. Premium Statistics are not included.
  • Free Statistics
Based on your interests

Starter Account

For single users
$199 USD
per month, billed annually 1
  • Free Statistics
  • Premium Statistics
  • The statistic on this page is a Premium Statistic and is included in this account.

Professional Account

For teams of up to 5 people
$959 USD
per month, billed annually 1
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1 All prices do not include sales tax. The account requires an annual contract and will renew after one year to the regular list price.

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