The sum of ad fraud expenses prevented through machine learning solutions in the Asia-Pacific region in 2022 amounted to an estimated 3.5 billion U.S. dollars. The cost of ad fraud in the region has continuously increased throughout the examined period. In the first quarter of 2022, retail was the industry with the highest ad spend waste in APAC.
Ad fraud money saved through machine learning solutions in the Asia-Pacific region from 2018 to 2022
(in billion U.S. dollars)
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Business of Apps. (June 27, 2022). Ad fraud money saved through machine learning solutions in the Asia-Pacific region from 2018 to 2022 (in billion U.S. dollars) [Graph]. In Statista. Retrieved December 20, 2024, from https://www.statista.com/statistics/1318061/apac-ad-fraud-money-saved-through-machine-learning-solutions/
Business of Apps. "Ad fraud money saved through machine learning solutions in the Asia-Pacific region from 2018 to 2022 (in billion U.S. dollars)." Chart. June 27, 2022. Statista. Accessed December 20, 2024. https://www.statista.com/statistics/1318061/apac-ad-fraud-money-saved-through-machine-learning-solutions/
Business of Apps. (2022). Ad fraud money saved through machine learning solutions in the Asia-Pacific region from 2018 to 2022 (in billion U.S. dollars). Statista. Statista Inc.. Accessed: December 20, 2024. https://www.statista.com/statistics/1318061/apac-ad-fraud-money-saved-through-machine-learning-solutions/
Business of Apps. "Ad Fraud Money Saved through Machine Learning Solutions in The Asia-pacific Region from 2018 to 2022 (in Billion U.S. Dollars)." Statista, Statista Inc., 27 Jun 2022, https://www.statista.com/statistics/1318061/apac-ad-fraud-money-saved-through-machine-learning-solutions/
Business of Apps, Ad fraud money saved through machine learning solutions in the Asia-Pacific region from 2018 to 2022 (in billion U.S. dollars) Statista, https://www.statista.com/statistics/1318061/apac-ad-fraud-money-saved-through-machine-learning-solutions/ (last visited December 20, 2024)
Ad fraud money saved through machine learning solutions in the Asia-Pacific region from 2018 to 2022 (in billion U.S. dollars) [Graph], Business of Apps, June 27, 2022. [Online]. Available: https://www.statista.com/statistics/1318061/apac-ad-fraud-money-saved-through-machine-learning-solutions/
