Internet Protocol Television (IPTV) was the most used technology to access pay TV in Latvia, with a subscriber share of nearly 52 percent in 2020. Direct cable ranked second, with nearly 24 percent of pay TV subscribers opting for it in the period observed. Fewer than four percent used over-the-top (OTT) streaming, such as Netflix, Amazon Video, or YouTube Red.
Distribution of pay TV subscribers in Latvia in 2020, by technology
Characteristic
Share of subscribers
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Dataxis. (May 3, 2021). Distribution of pay TV subscribers in Latvia in 2020, by technology [Graph]. In Statista. Retrieved July 22, 2024, from https://www.statista.com/statistics/1317825/latvia-pay-tv-subscriber-share-by-technology/
Dataxis. "Distribution of pay TV subscribers in Latvia in 2020, by technology." Chart. May 3, 2021. Statista. Accessed July 22, 2024. https://www.statista.com/statistics/1317825/latvia-pay-tv-subscriber-share-by-technology/
Dataxis. (2021). Distribution of pay TV subscribers in Latvia in 2020, by technology. Statista. Statista Inc.. Accessed: July 22, 2024. https://www.statista.com/statistics/1317825/latvia-pay-tv-subscriber-share-by-technology/
Dataxis. "Distribution of Pay Tv Subscribers in Latvia in 2020, by Technology." Statista, Statista Inc., 3 May 2021, https://www.statista.com/statistics/1317825/latvia-pay-tv-subscriber-share-by-technology/
Dataxis, Distribution of pay TV subscribers in Latvia in 2020, by technology Statista, https://www.statista.com/statistics/1317825/latvia-pay-tv-subscriber-share-by-technology/ (last visited July 22, 2024)
Distribution of pay TV subscribers in Latvia in 2020, by technology [Graph], Dataxis, May 3, 2021. [Online]. Available: https://www.statista.com/statistics/1317825/latvia-pay-tv-subscriber-share-by-technology/