Online alcohol sales penetration U.S. 2018-2021, by type

Published by Jan Conway, May 10, 2023
Wine saw the greatest increase in e-commerce penetration among alcoholic beverages in the United States. From 2018 to 2021 the penetration rate of wine more than doubled from 3.5 to 8.6 percent.

Penetration rate of online alcohol sales in the United States from 2018 to 2021, by type

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Release date

January 2022

Region

United States

Survey time period

2018-2021

Supplementary notes

*Estimated

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