Cross-border e-commerce share in Italy 2019-2022

Published by Daniela Coppola, Sep 14, 2023
In Italy, cross-border business-to-consumer (B2C) e-commerce has become more relevant in the online retail sector. In 2019, e-commerce websites from foreign countries accounted for 28.7 percent of the entire e-commerce revenue. Three years later, the market share of cross-border e-commerce rose to 39.2 percent.

Share of cross-border B2C e-commerce out of total e-commerce revenue in Italy from 2019 to 2022

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Release date

June 2023

Region

Italy

Survey time period

2019 to 2022

Supplementary notes

Travel services excluded.

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