As of October 2024, Singapore had the highest potential reach rate of YouTube ads in the Asia-Pacific region, at nearly 92 percent among the population aged 18 years and above. In comparison, the video platform's potential ad reach in India amounted to around 43 percent of the country's adult population.
Potential reach of YouTube ads among adult users compared with the adult population in the Asia-Pacific region as of February 2025, by country or territory
The source states the following: Reach figures may not represent unique individuals or match equivalent figures for the total active user base. Values may exceed 100 percent due to user age misstatements, duplicate and fake accounts, differing research dates, and changes in resident populations. Figures use mid-points of published ranges.
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DataReportal, & We Are Social, & Meltwater. (February 5, 2025). Potential reach of YouTube ads among adult users compared with the adult population in the Asia-Pacific region as of February 2025, by country or territory [Graph]. In Statista. Retrieved March 13, 2025, from https://www.statista.com/statistics/1317447/apac-youtube-ad-reach-rate-by-country/
DataReportal, und We Are Social, und Meltwater. "Potential reach of YouTube ads among adult users compared with the adult population in the Asia-Pacific region as of February 2025, by country or territory." Chart. February 5, 2025. Statista. Accessed March 13, 2025. https://www.statista.com/statistics/1317447/apac-youtube-ad-reach-rate-by-country/
DataReportal, We Are Social, Meltwater. (2025). Potential reach of YouTube ads among adult users compared with the adult population in the Asia-Pacific region as of February 2025, by country or territory. Statista. Statista Inc.. Accessed: March 13, 2025. https://www.statista.com/statistics/1317447/apac-youtube-ad-reach-rate-by-country/
DataReportal, and We Are Social, and Meltwater. "Potential Reach of Youtube Ads among Adult Users Compared with The Adult Population in The Asia-pacific Region as of February 2025, by Country or Territory." Statista, Statista Inc., 5 Feb 2025, https://www.statista.com/statistics/1317447/apac-youtube-ad-reach-rate-by-country/
DataReportal & We Are Social & Meltwater, Potential reach of YouTube ads among adult users compared with the adult population in the Asia-Pacific region as of February 2025, by country or territory Statista, https://www.statista.com/statistics/1317447/apac-youtube-ad-reach-rate-by-country/ (last visited March 13, 2025)
Potential reach of YouTube ads among adult users compared with the adult population in the Asia-Pacific region as of February 2025, by country or territory [Graph], DataReportal, & We Are Social, & Meltwater, February 5, 2025. [Online]. Available: https://www.statista.com/statistics/1317447/apac-youtube-ad-reach-rate-by-country/
