In 2021, digital audio advertising spending in Canada stood at 152 million Canadian dollars. Podcasts accounted for 54.7 million, whereas streaming ads for 97.4 million. Audio accounted for less than one percent of total digital ad spend in the North American country.
Digital audio advertising spending in Canada in 2021, by type
(in million Canadian dollars)
Characteristic
Spending in million Canadian dollars
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IAB Canada. (June 1, 2022). Digital audio advertising spending in Canada in 2021, by type (in million Canadian dollars) [Graph]. In Statista. Retrieved August 24, 2024, from https://www.statista.com/statistics/1317179/audio-ad-spend-podcast-streaming-canada/
IAB Canada. "Digital audio advertising spending in Canada in 2021, by type (in million Canadian dollars)." Chart. June 1, 2022. Statista. Accessed August 24, 2024. https://www.statista.com/statistics/1317179/audio-ad-spend-podcast-streaming-canada/
IAB Canada. (2022). Digital audio advertising spending in Canada in 2021, by type (in million Canadian dollars). Statista. Statista Inc.. Accessed: August 24, 2024. https://www.statista.com/statistics/1317179/audio-ad-spend-podcast-streaming-canada/
IAB Canada. "Digital Audio Advertising Spending in Canada in 2021, by Type (in Million Canadian Dollars)." Statista, Statista Inc., 1 Jun 2022, https://www.statista.com/statistics/1317179/audio-ad-spend-podcast-streaming-canada/
IAB Canada, Digital audio advertising spending in Canada in 2021, by type (in million Canadian dollars) Statista, https://www.statista.com/statistics/1317179/audio-ad-spend-podcast-streaming-canada/ (last visited August 24, 2024)
Digital audio advertising spending in Canada in 2021, by type (in million Canadian dollars) [Graph], IAB Canada, June 1, 2022. [Online]. Available: https://www.statista.com/statistics/1317179/audio-ad-spend-podcast-streaming-canada/