According to a survey conducted in the United States and released in 2021, a houseplant container's style was the most important attribute when purchasing a houseplant. Texture and material, both at 3.8 percent, tied as the least important attribute according to respondents.
Which container attributes do you consider when purchasing a houseplant?
Respondents had previously stated that the container in which a houseplant comes in is important, and were allowed to choose more than one answer.
The source states that the respondents sample was constrained to prevent oversampling and imbalance in selected socio-demographic variables. Additionally, the initial screening section of the survey presented a block of questions where the subjects had the chance to express interest in houseplants. Only participants who showed neutral interest or greater, had at least one houseplant, and indicated that they purchased houseplants at least once a year continued to the survey as a houseplant buyer.
Profit from the additional features of your individual account
Currently, you are using a shared account. To use individual functions (e.g., mark statistics as favourites, set
statistic alerts) please log in with your personal account.
If you are an admin, please authenticate by logging in again.
Learn more about how Statista can support your business.
Floral Marketing Fund. (December 1, 2021). Which container attributes do you consider when purchasing a houseplant? [Graph]. In Statista. Retrieved January 10, 2025, from https://www.statista.com/statistics/1317160/houseplant-container-attributes-importance-us/
Floral Marketing Fund. "Which container attributes do you consider when purchasing a houseplant?." Chart. December 1, 2021. Statista. Accessed January 10, 2025. https://www.statista.com/statistics/1317160/houseplant-container-attributes-importance-us/
Floral Marketing Fund. (2021). Which container attributes do you consider when purchasing a houseplant?. Statista. Statista Inc.. Accessed: January 10, 2025. https://www.statista.com/statistics/1317160/houseplant-container-attributes-importance-us/
Floral Marketing Fund. "Which Container Attributes Do You Consider When Purchasing a Houseplant?." Statista, Statista Inc., 1 Dec 2021, https://www.statista.com/statistics/1317160/houseplant-container-attributes-importance-us/
Floral Marketing Fund, Which container attributes do you consider when purchasing a houseplant? Statista, https://www.statista.com/statistics/1317160/houseplant-container-attributes-importance-us/ (last visited January 10, 2025)
Which container attributes do you consider when purchasing a houseplant? [Graph], Floral Marketing Fund, December 1, 2021. [Online]. Available: https://www.statista.com/statistics/1317160/houseplant-container-attributes-importance-us/
