TikTok preference among internet users in selected Latin American countries Q3 2023

Share of internet users in selected Latin American countries who say TikTok is their favorite social network as of 3rd quarter 2023

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Release date

February 2024

Region

LAC

Survey time period

Q3 2023

Age group

14-64 years

Special properties

internet users

Method of interview

Online panel

Supplementary notes

Users who claimed each option was their "favorite" social media platform. YouTube was not offered as an option for this question in the survey.

Individual reports for each country available at:

Digital 2024: Argentina, p.61Digital 2024: Brazil, p. 61Digital 2024: Colombia, p.60Digital 2024: Mexico, p. 61

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Statistics on " Social media usage in Latin America "

Other statistics that may interest you Social media usage in Latin America

Overview

7

Audiences

8

Activities

6

Behavior

6

Facebook

5

Instagram

5

TikTok

5

YouTube

4

Social media advertising

8
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For single users
$0 USD
Always free
Access limited to Free Statistics. Premium Statistics are not included.
  • Free Statistics
Based on your interests

Starter Account

For single users
$199 USD
per month, billed annually 1
  • Free Statistics
  • Premium Statistics
  • The statistic on this page is a Premium Statistic and is included in this account.

Professional Account

For teams of up to 5 people
$959 USD
per month, billed annually 1
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1 All prices do not include sales tax. The account requires an annual contract and will renew after one year to the regular list price.

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