According to a survey among Southeast Asian consumers, half of the shoppers in Vietnam shopped on social media for the first time in 2021. Comparatively, 21 percent of the shoppers in Cambodia tried social commerce for the first time in 2021.
Share of first time shoppers on social media in Southeast Asia in 2021, by country
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Visa Inc.. (July 17, 2023). Share of first time shoppers on social media in Southeast Asia in 2021, by country [Graph]. In Statista. Retrieved December 21, 2024, from https://www.statista.com/statistics/1316830/sea-share-of-first-time-shoppers-on-social-media-by-country/
Visa Inc.. "Share of first time shoppers on social media in Southeast Asia in 2021, by country." Chart. July 17, 2023. Statista. Accessed December 21, 2024. https://www.statista.com/statistics/1316830/sea-share-of-first-time-shoppers-on-social-media-by-country/
Visa Inc.. (2023). Share of first time shoppers on social media in Southeast Asia in 2021, by country. Statista. Statista Inc.. Accessed: December 21, 2024. https://www.statista.com/statistics/1316830/sea-share-of-first-time-shoppers-on-social-media-by-country/
Visa Inc.. "Share of First Time Shoppers on Social Media in Southeast Asia in 2021, by Country." Statista, Statista Inc., 17 Jul 2023, https://www.statista.com/statistics/1316830/sea-share-of-first-time-shoppers-on-social-media-by-country/
Visa Inc., Share of first time shoppers on social media in Southeast Asia in 2021, by country Statista, https://www.statista.com/statistics/1316830/sea-share-of-first-time-shoppers-on-social-media-by-country/ (last visited December 21, 2024)
Share of first time shoppers on social media in Southeast Asia in 2021, by country [Graph], Visa Inc., July 17, 2023. [Online]. Available: https://www.statista.com/statistics/1316830/sea-share-of-first-time-shoppers-on-social-media-by-country/
