In a survey conducted among media professionals in the Asia-Pacific region in 2021, the level of concern over ad fraud and quality-related issues differed significantly between the four major markets examined. In India, 100 percent of the respondents from brands, agencies, or publishers showed some level of concern over ad fraud, while 30 percent of respondents from Japan stated not to be concerned.
Level of concern over advertising fraud and quality-related issues among media professionals in the Asia-Pacific region in 2021, by selected country
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ExchangeWire, & OpenX. (August 4, 2021). Level of concern over advertising fraud and quality-related issues among media professionals in the Asia-Pacific region in 2021, by selected country [Graph]. In Statista. Retrieved December 21, 2024, from https://www.statista.com/statistics/1316774/apac-level-of-concern-over-ad-fraud-and-quality-related-issues-by-country/
ExchangeWire, und OpenX. "Level of concern over advertising fraud and quality-related issues among media professionals in the Asia-Pacific region in 2021, by selected country." Chart. August 4, 2021. Statista. Accessed December 21, 2024. https://www.statista.com/statistics/1316774/apac-level-of-concern-over-ad-fraud-and-quality-related-issues-by-country/
ExchangeWire, OpenX. (2021). Level of concern over advertising fraud and quality-related issues among media professionals in the Asia-Pacific region in 2021, by selected country. Statista. Statista Inc.. Accessed: December 21, 2024. https://www.statista.com/statistics/1316774/apac-level-of-concern-over-ad-fraud-and-quality-related-issues-by-country/
ExchangeWire, and OpenX. "Level of Concern over Advertising Fraud and Quality-related Issues among Media Professionals in The Asia-pacific Region in 2021, by Selected Country." Statista, Statista Inc., 4 Aug 2021, https://www.statista.com/statistics/1316774/apac-level-of-concern-over-ad-fraud-and-quality-related-issues-by-country/
ExchangeWire & OpenX, Level of concern over advertising fraud and quality-related issues among media professionals in the Asia-Pacific region in 2021, by selected country Statista, https://www.statista.com/statistics/1316774/apac-level-of-concern-over-ad-fraud-and-quality-related-issues-by-country/ (last visited December 21, 2024)
Level of concern over advertising fraud and quality-related issues among media professionals in the Asia-Pacific region in 2021, by selected country [Graph], ExchangeWire, & OpenX, August 4, 2021. [Online]. Available: https://www.statista.com/statistics/1316774/apac-level-of-concern-over-ad-fraud-and-quality-related-issues-by-country/
