Opinion on group subscriptions for streaming services APAC 2022, by country

Published by Leander von Kameke, Aug 29, 2023
In a survey conducted in several Asia-Pacific countries in April 2022, over 60 percent of the respondents in India agreed that video and music streaming services should offer more group subscriptions. In contrast, 16 percent of Japanese respondents shared this sentiment, while 33 percent of respondents in the country disagreed.

Consumer interest in group subscriptions for video and music streaming services in the Asia-Pacific region in 2022, by country or territory

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Source

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Release date

May 2022

Region

Asia, APAC

Survey time period

April 6, 2022

Age group

18 years and older*

Special properties

among consumers from Australia, China, Hong Kong, India, Indonesia, Japan, Malaysia, Philippines, Singapore, Taiwan, Thailand, and Vietnam

Supplementary notes

Original statement shown to the respondents: "Video and music streaming services should offer more group subscriptions."

* Respondents from China were aged 16 years and older.

Values have been rounded and may therefore not add up to 100 percent.

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Statistics on " Streaming in the Asia-Pacific region "

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Overview

5

Music

5

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5

eSports

3

Netflix

3

YouTube & TikTok

5

Consumer perspective

3

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