According to a survey conducted among B2C marketers and consumers worldwide in December 2021 and January 2022, 75 percent of marketers said they thought they provided good or excellent personalized experiences, while 48 percent of consumers said they received good or excellent personalized experiences from brands.
Quality of personalized experiences according to marketers and consumers worldwide as of January 2022
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Twilio. (April 7, 2022). Quality of personalized experiences according to marketers and consumers worldwide as of January 2022 [Graph]. In Statista. Retrieved November 18, 2024, from https://www.statista.com/statistics/1316373/quality-personalized-experiences-marketers-consumers-worldwide/
Twilio. "Quality of personalized experiences according to marketers and consumers worldwide as of January 2022." Chart. April 7, 2022. Statista. Accessed November 18, 2024. https://www.statista.com/statistics/1316373/quality-personalized-experiences-marketers-consumers-worldwide/
Twilio. (2022). Quality of personalized experiences according to marketers and consumers worldwide as of January 2022. Statista. Statista Inc.. Accessed: November 18, 2024. https://www.statista.com/statistics/1316373/quality-personalized-experiences-marketers-consumers-worldwide/
Twilio. "Quality of Personalized Experiences According to Marketers and Consumers Worldwide as of January 2022." Statista, Statista Inc., 7 Apr 2022, https://www.statista.com/statistics/1316373/quality-personalized-experiences-marketers-consumers-worldwide/
Twilio, Quality of personalized experiences according to marketers and consumers worldwide as of January 2022 Statista, https://www.statista.com/statistics/1316373/quality-personalized-experiences-marketers-consumers-worldwide/ (last visited November 18, 2024)
Quality of personalized experiences according to marketers and consumers worldwide as of January 2022 [Graph], Twilio, April 7, 2022. [Online]. Available: https://www.statista.com/statistics/1316373/quality-personalized-experiences-marketers-consumers-worldwide/