In 2023, programmatic advertising spending in Asia stood at approximately 195.1 billion U.S. dollars. The corresponding figure was expected to increase to nearly 284 billion dollars by 2028 in the region. In general, the spending on programmatic advertising worldwide has been growing steadily since 2017 and was expected to reach roughly 779 billion dollars by 2028.
Programmatic advertising spending in Asia from 2017 to 2028
(in billion U.S. dollars)
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Statista. (March 5, 2024). Programmatic advertising spending in Asia from 2017 to 2028 (in billion U.S. dollars) [Graph]. In Statista. Retrieved November 19, 2024, from https://www.statista.com/statistics/1316153/programmatic-advertising-spending-asia/
Statista. "Programmatic advertising spending in Asia from 2017 to 2028 (in billion U.S. dollars)." Chart. March 5, 2024. Statista. Accessed November 19, 2024. https://www.statista.com/statistics/1316153/programmatic-advertising-spending-asia/
Statista. (2024). Programmatic advertising spending in Asia from 2017 to 2028 (in billion U.S. dollars). Statista. Statista Inc.. Accessed: November 19, 2024. https://www.statista.com/statistics/1316153/programmatic-advertising-spending-asia/
Statista. "Programmatic Advertising Spending in Asia from 2017 to 2028 (in Billion U.S. Dollars)." Statista, Statista Inc., 5 Mar 2024, https://www.statista.com/statistics/1316153/programmatic-advertising-spending-asia/
Statista, Programmatic advertising spending in Asia from 2017 to 2028 (in billion U.S. dollars) Statista, https://www.statista.com/statistics/1316153/programmatic-advertising-spending-asia/ (last visited November 19, 2024)
Programmatic advertising spending in Asia from 2017 to 2028 (in billion U.S. dollars) [Graph], Statista, March 5, 2024. [Online]. Available: https://www.statista.com/statistics/1316153/programmatic-advertising-spending-asia/