UK: Instagram audience 2024, by gender

Published by
Stacy Jo Dixon,
Dec 2, 2024

In November 2024, women made up 55 percent of Instagram's audience in the United Kingdom, with men accounting for the remaining 45 percent. Overall, 96 percent of UK social media users were aware of Meta's Instagram.

Distribution of Instagram users in the United Kingdom (UK) as of November 2024, by gender

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Release date

December 2024

Region

United Kingdom

Survey time period

November 2024

Age group

18 years and older

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Statistics on " Social media usage in the United Kingdom (UK) "

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Other statistics that may interest you Social media usage in the United Kingdom (UK)

Overview

6

Demographics

5

Usage

6

Facebook

7

TikTok

5

Instagram

5

Other major social media platforms

8

Social media brand profiles

8

Social media influencers

5

User attitudes

7

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Topics

Social media usage in the UKSocial mediaFacebookSocial media advertising and marketing worldwideSocial commerce in the United States
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* For commercial use only

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