In 2022, consumers filed 667 complaints on digital advertisements at the Advertising Standards Authority for Ireland (ASAI). TV commercials and radio spots rounded up the top three with around 280 and 140 complaints, respectively. Complaints may regard a single ad across multiple channels; therefore, the displayed media are not mutually exclusive. The number of complaints consumers filed at Ireland's advertising standards authority declined by more than 40 percent between 2017 and 2022.
Number of complaints received by the Advertising Standards Authority for Ireland in 2022, by medium
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Advertising Standards Authority for Ireland. (April 19, 2023). Number of complaints received by the Advertising Standards Authority for Ireland in 2022, by medium [Graph]. In Statista. Retrieved December 22, 2024, from https://www.statista.com/statistics/1315062/advertising-complaints-industry-medium/
Advertising Standards Authority for Ireland. "Number of complaints received by the Advertising Standards Authority for Ireland in 2022, by medium." Chart. April 19, 2023. Statista. Accessed December 22, 2024. https://www.statista.com/statistics/1315062/advertising-complaints-industry-medium/
Advertising Standards Authority for Ireland. (2023). Number of complaints received by the Advertising Standards Authority for Ireland in 2022, by medium. Statista. Statista Inc.. Accessed: December 22, 2024. https://www.statista.com/statistics/1315062/advertising-complaints-industry-medium/
Advertising Standards Authority for Ireland. "Number of Complaints Received by The Advertising Standards Authority for Ireland in 2022, by Medium." Statista, Statista Inc., 19 Apr 2023, https://www.statista.com/statistics/1315062/advertising-complaints-industry-medium/
Advertising Standards Authority for Ireland, Number of complaints received by the Advertising Standards Authority for Ireland in 2022, by medium Statista, https://www.statista.com/statistics/1315062/advertising-complaints-industry-medium/ (last visited December 22, 2024)
Number of complaints received by the Advertising Standards Authority for Ireland in 2022, by medium [Graph], Advertising Standards Authority for Ireland, April 19, 2023. [Online]. Available: https://www.statista.com/statistics/1315062/advertising-complaints-industry-medium/
