In 2023, the Advertising Standards Authority for Ireland (ASAI) received 279 complaints about influencer marketing, which accounted for 20 percent of the total complaints received by the body that year. The ASAI is the advertising regulator in Ireland.
Number of complaints about influencer marketing received by the Advertising Standards Authority for Ireland from 2016 to 2023
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Advertising Standards Authority for Ireland. (July 17, 2024). Number of complaints about influencer marketing received by the Advertising Standards Authority for Ireland from 2016 to 2023 [Graph]. In Statista. Retrieved December 04, 2024, from https://www.statista.com/statistics/1315059/influencer-marketing-complaints-ireland/
Advertising Standards Authority for Ireland. "Number of complaints about influencer marketing received by the Advertising Standards Authority for Ireland from 2016 to 2023." Chart. July 17, 2024. Statista. Accessed December 04, 2024. https://www.statista.com/statistics/1315059/influencer-marketing-complaints-ireland/
Advertising Standards Authority for Ireland. (2024). Number of complaints about influencer marketing received by the Advertising Standards Authority for Ireland from 2016 to 2023. Statista. Statista Inc.. Accessed: December 04, 2024. https://www.statista.com/statistics/1315059/influencer-marketing-complaints-ireland/
Advertising Standards Authority for Ireland. "Number of Complaints about Influencer Marketing Received by The Advertising Standards Authority for Ireland from 2016 to 2023." Statista, Statista Inc., 17 Jul 2024, https://www.statista.com/statistics/1315059/influencer-marketing-complaints-ireland/
Advertising Standards Authority for Ireland, Number of complaints about influencer marketing received by the Advertising Standards Authority for Ireland from 2016 to 2023 Statista, https://www.statista.com/statistics/1315059/influencer-marketing-complaints-ireland/ (last visited December 04, 2024)
Number of complaints about influencer marketing received by the Advertising Standards Authority for Ireland from 2016 to 2023 [Graph], Advertising Standards Authority for Ireland, July 17, 2024. [Online]. Available: https://www.statista.com/statistics/1315059/influencer-marketing-complaints-ireland/
