In the first quarter of 2022, high-end baijiu which retails for 2,000 yuan or more per kilogram dominated China's online baijiu market, with a sales share of nearly 40 percent. In that quarter, the online sales value of baijiu on China's leading e-commerce platforms amounted to 8.12 billion yuan.
Distribution of sales value of baijiu on e-commerce platforms in China in 1st quarter 2022, by price range
(in yuan per kilogram)
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iResearch. (May 26, 2022). Distribution of sales value of baijiu on e-commerce platforms in China in 1st quarter 2022, by price range (in yuan per kilogram) [Graph]. In Statista. Retrieved December 23, 2024, from https://www.statista.com/statistics/1314917/china-breakdown-of-online-sales-value-of-baijiu-by-price/
iResearch. "Distribution of sales value of baijiu on e-commerce platforms in China in 1st quarter 2022, by price range (in yuan per kilogram)." Chart. May 26, 2022. Statista. Accessed December 23, 2024. https://www.statista.com/statistics/1314917/china-breakdown-of-online-sales-value-of-baijiu-by-price/
iResearch. (2022). Distribution of sales value of baijiu on e-commerce platforms in China in 1st quarter 2022, by price range (in yuan per kilogram). Statista. Statista Inc.. Accessed: December 23, 2024. https://www.statista.com/statistics/1314917/china-breakdown-of-online-sales-value-of-baijiu-by-price/
iResearch. "Distribution of Sales Value of Baijiu on E-commerce Platforms in China in 1st Quarter 2022, by Price Range (in Yuan per Kilogram)." Statista, Statista Inc., 26 May 2022, https://www.statista.com/statistics/1314917/china-breakdown-of-online-sales-value-of-baijiu-by-price/
iResearch, Distribution of sales value of baijiu on e-commerce platforms in China in 1st quarter 2022, by price range (in yuan per kilogram) Statista, https://www.statista.com/statistics/1314917/china-breakdown-of-online-sales-value-of-baijiu-by-price/ (last visited December 23, 2024)
Distribution of sales value of baijiu on e-commerce platforms in China in 1st quarter 2022, by price range (in yuan per kilogram) [Graph], iResearch, May 26, 2022. [Online]. Available: https://www.statista.com/statistics/1314917/china-breakdown-of-online-sales-value-of-baijiu-by-price/