McDonald's advertising spending in Russia 2014-2021

Published by Statista Research Department, Dec 12, 2022
In 2021, McDonald's in Russia spent 3.5 billion Russian rubles on advertising activities, up from 3.1 billion Russian rubles in the previous year. The 2021 advertising expenditure was the highest over the observed period. In March 2022, the U.S. company McDonald's withdrew from the Russian market and sold its restaurants to a local investor. The name of the fast food restaurant chain was changed to "Vkusno i Tochka."

Advertising expenditure of McDonald's in Russia from 2014 to 2021 (in million Russian rubles)

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Sources

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Release date

June 2022

Region

Russia

Survey time period

2014 to 2021

Supplementary notes

Prior to 2019, the figures include VAT.
The statistic has been compiled from several reports by the source.
Release date is the date of access.

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