As of the third quarter of 2023, WhatsApp was the most used social media platform in Argentina for 93 percent of the country's online audiences. Instagram and Facebook followed, being used by 86.5 and 81.9 percent of Argentinian internet users each. TikTok and Facebook Messenger were accessed by around 57.3 and 53.9 percent of users, while X, Pinterest and Telegram accounted for smaller audience shares.
YouTube for kids
The three YouTube channels in Argentina with the largest number of video views as of December 2023 are all focused on children. El Reino Infantil, a hit created by Argentinian entrepreneur Roberto Pumar, along with La Granja de Zenón (which is another series by Pumar) and Argentina's Disney channel collectively had over 111 billion views.
Most popular social media platforms in Argentina as of 3rd quarter 2023, by usage reach
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DataReportal, & We Are Social, & Meltwater. (February 22, 2024). Most popular social media platforms in Argentina as of 3rd quarter 2023, by usage reach [Graph]. In Statista. Retrieved December 04, 2024, from https://www.statista.com/statistics/284401/argentina-social-network-penetration/
DataReportal, und We Are Social, und Meltwater. "Most popular social media platforms in Argentina as of 3rd quarter 2023, by usage reach." Chart. February 22, 2024. Statista. Accessed December 04, 2024. https://www.statista.com/statistics/284401/argentina-social-network-penetration/
DataReportal, We Are Social, Meltwater. (2024). Most popular social media platforms in Argentina as of 3rd quarter 2023, by usage reach. Statista. Statista Inc.. Accessed: December 04, 2024. https://www.statista.com/statistics/284401/argentina-social-network-penetration/
DataReportal, and We Are Social, and Meltwater. "Most Popular Social Media Platforms in Argentina as of 3rd Quarter 2023, by Usage Reach." Statista, Statista Inc., 22 Feb 2024, https://www.statista.com/statistics/284401/argentina-social-network-penetration/
DataReportal & We Are Social & Meltwater, Most popular social media platforms in Argentina as of 3rd quarter 2023, by usage reach Statista, https://www.statista.com/statistics/284401/argentina-social-network-penetration/ (last visited December 04, 2024)
Most popular social media platforms in Argentina as of 3rd quarter 2023, by usage reach [Graph], DataReportal, & We Are Social, & Meltwater, February 22, 2024. [Online]. Available: https://www.statista.com/statistics/284401/argentina-social-network-penetration/
