As of December 2021, a survey conducted on global consumer insights revealed that 67 percent of the Thai respondents who always or very frequently shopped in-store stated that they were actively seeking the best deal. The same survey also showed that 49 percent of Thai respondents also shopped via mobile devices or smartphones on a daily or weekly basis in that same period.
Share of physical store shopping behaviors among consumers in Thailand between 2019 and 2021
Characteristic
Share of respondents
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among shoppers who always or very frequently buy in-store
Method of interview
Online survey
Supplementary notes
Original question: Considering your general shopping behavior in physical stores or online, please indicate how often you are shopping in the following ways.
The source did not enumerate the number of respondents per country. In total, the survey was conducted among 9,370 consumers in 26 different territories, Thailand included.
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PwC. (December 31, 2021). Share of physical store shopping behaviors among consumers in Thailand between 2019 and 2021 [Graph]. In Statista. Retrieved August 25, 2024, from https://www.statista.com/statistics/1312777/thailand-in-store-shopping-behavior/
PwC. "Share of physical store shopping behaviors among consumers in Thailand between 2019 and 2021." Chart. December 31, 2021. Statista. Accessed August 25, 2024. https://www.statista.com/statistics/1312777/thailand-in-store-shopping-behavior/
PwC. (2021). Share of physical store shopping behaviors among consumers in Thailand between 2019 and 2021. Statista. Statista Inc.. Accessed: August 25, 2024. https://www.statista.com/statistics/1312777/thailand-in-store-shopping-behavior/
PwC. "Share of Physical Store Shopping Behaviors among Consumers in Thailand between 2019 and 2021." Statista, Statista Inc., 31 Dec 2021, https://www.statista.com/statistics/1312777/thailand-in-store-shopping-behavior/
PwC, Share of physical store shopping behaviors among consumers in Thailand between 2019 and 2021 Statista, https://www.statista.com/statistics/1312777/thailand-in-store-shopping-behavior/ (last visited August 25, 2024)
Share of physical store shopping behaviors among consumers in Thailand between 2019 and 2021 [Graph], PwC, December 31, 2021. [Online]. Available: https://www.statista.com/statistics/1312777/thailand-in-store-shopping-behavior/