Programmatic ad spend in Central America 2024, by country

Published by Statista Research Department, Jul 1, 2024

In 2024, Costa Rica was the largest programmatic advertising market in Central America, with spending estimated at roughly 226.5 million U.S. dollars, followed by Panama and Guatemala, with approximately 164.8 million and 141.6 million dollars, respectively.

Programmatic advertising spending in Central America in 2024, by country (in million U.S. dollars)

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Release date

March 2024

Region

Belize, Costa Rica, El Salvador, Guatemala, Honduras, Central and South America, Nicaragua, Panama

Survey time period

March 2024

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forecast

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