Programmatic ad spend in Central America 2024, by country

Published by Statista Research Department, Jul 1, 2024

In 2024, Costa Rica was the largest programmatic advertising market in Central America, with spending estimated at roughly 226.5 million U.S. dollars, followed by Panama and Guatemala, with approximately 164.8 million and 141.6 million dollars, respectively.

Programmatic advertising spending in Central America in 2024, by country (in million U.S. dollars)

© Statista 2025
Download
Show detailed source information?
Register for free
Already a member?
Log in
Source

Use Ask Statista Research Service

Release date

March 2024

Region

Belize, Costa Rica, El Salvador, Guatemala, Honduras, Central and South America, Nicaragua, Panama

Survey time period

March 2024

Special properties

forecast

Citation formats
Access all statistics starting from $2,388 USD yearly *

* For commercial use only

Basic Account

For single users
$0 USD
Always free
Access limited to Free Statistics. Premium Statistics are not included.
  • Free Statistics
Based on your interests

Starter Account

For single users
$199 USD
per month, billed annually 1
Buy now
  • Free Statistics
  • Premium Statistics

    • The statistic on this page is a Premium Statistic and is included in this account.

Professional Account

For teams of up to 5 people
$1,299 USD
per month, billed annually 1
Buy now
  • Free + Premium Statistics
  • Reports
  • Market Insights

1 All prices do not include sales tax. The account requires an annual contract and will renew after one year to the regular list price.

Compare accounts

Statistics on " Programmatic advertising in the United Kingdom (UK) "

The most important statistics
The most important statistics
The most important statistics
The most important statistics

Other statistics that may interest you Programmatic advertising in the United Kingdom (UK)

Overview

6

Formats

6

Marketer insights

5

Consumer insights

8

Further related statistics

5

Further Content: You might find this interesting as well

Statistics

Topics

Social media advertising and marketing in the NetherlandsSocial media usage in the NetherlandsSocial media in Belgium
Access all statistics starting from $2,388 USD yearly *

* For commercial use only

Basic Account

For single users
$0 USD
Always free
Access limited to Free Statistics. Premium Statistics are not included.
  • Free Statistics
Based on your interests

Starter Account

For single users
$199 USD
per month, billed annually 1
Buy now
  • Free Statistics
  • Premium Statistics

    • The statistic on this page is a Premium Statistic and is included in this account.

Professional Account

For teams of up to 5 people
$1,299 USD
per month, billed annually 1
Buy now
  • Free + Premium Statistics
  • Reports
  • Market Insights

1 All prices do not include sales tax. The account requires an annual contract and will renew after one year to the regular list price.

Compare accounts
Learn more about how Statista can support your business.