In 2023, programmatic advertising spending in Switzerland stood at approximately three billion U.S. dollars. Moreover, the corresponding expenditure in the country was expected to increase to 4.1 billion dollars by 2028. Switzerland ranked among the leading programmatic markets in Europe as of March 2024.
Programmatic advertising spending in Switzerland from 2017 to 2028
(in billion U.S. dollars)
Characteristic
Spending in billion U.S. dollars
-
-
-
-
-
-
-
-
-
-
-
-
-
-
-
-
-
-
-
-
-
-
-
-
Exclusive Premium Statistic
To access all Premium Statistics, you need a paid Statista Account
Profit from the additional features of your individual account
Currently, you are using a shared account. To use individual functions (e.g., mark statistics as favourites, set
statistic alerts) please log in with your personal account.
If you are an admin, please authenticate by logging in again.
Learn more about how Statista can support your business.
Statista. (March 5, 2024). Programmatic advertising spending in Switzerland from 2017 to 2028 (in billion U.S. dollars) [Graph]. In Statista. Retrieved August 24, 2024, from https://www.statista.com/statistics/1312583/programmatic-ad-spend-switzerland/
Statista. "Programmatic advertising spending in Switzerland from 2017 to 2028 (in billion U.S. dollars)." Chart. March 5, 2024. Statista. Accessed August 24, 2024. https://www.statista.com/statistics/1312583/programmatic-ad-spend-switzerland/
Statista. (2024). Programmatic advertising spending in Switzerland from 2017 to 2028 (in billion U.S. dollars). Statista. Statista Inc.. Accessed: August 24, 2024. https://www.statista.com/statistics/1312583/programmatic-ad-spend-switzerland/
Statista. "Programmatic Advertising Spending in Switzerland from 2017 to 2028 (in Billion U.S. Dollars)." Statista, Statista Inc., 5 Mar 2024, https://www.statista.com/statistics/1312583/programmatic-ad-spend-switzerland/
Statista, Programmatic advertising spending in Switzerland from 2017 to 2028 (in billion U.S. dollars) Statista, https://www.statista.com/statistics/1312583/programmatic-ad-spend-switzerland/ (last visited August 24, 2024)
Programmatic advertising spending in Switzerland from 2017 to 2028 (in billion U.S. dollars) [Graph], Statista, March 5, 2024. [Online]. Available: https://www.statista.com/statistics/1312583/programmatic-ad-spend-switzerland/