The market share of local card scheme EFTPOS continued to decline in favor of Visa. This according to research held over the years within New Zealand. Australia's EFTPOS was a noticeable entry, as it is both from the Oceania region and a brand that loses terrain to other international brands. This may stem from a growing use of credit cards in New Zealand POS, whilst debit card payments - which is what EFTPOS is aiming towards - declined.
Market share of payment card brands - Visa, Mastercard, American Express, or in-market local card schemes - in New Zealand from 2016 to 2023
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Market share of payment card brands - Visa, Mastercard, American Express, or in-market local card schemes - in New Zealand from 2016 to 2023
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Worldpay, & Statista, & PPRO. (March 7, 2025). Market share of payment card brands - Visa, Mastercard, American Express, or in-market local card schemes - in New Zealand from 2016 to 2023 [Graph]. In Statista. Retrieved April 27, 2025, from https://www.statista.com/statistics/1312427/biggest-card-schemes-in-new-zealand/
Worldpay, und Statista, und PPRO. "Market share of payment card brands - Visa, Mastercard, American Express, or in-market local card schemes - in New Zealand from 2016 to 2023." Chart. March 7, 2025. Statista. Accessed April 27, 2025. https://www.statista.com/statistics/1312427/biggest-card-schemes-in-new-zealand/
Worldpay, Statista, PPRO. (2025). Market share of payment card brands - Visa, Mastercard, American Express, or in-market local card schemes - in New Zealand from 2016 to 2023. Statista. Statista Inc.. Accessed: April 27, 2025. https://www.statista.com/statistics/1312427/biggest-card-schemes-in-new-zealand/
Worldpay, and Statista, and PPRO. "Market Share of Payment Card Brands - Visa, Mastercard, American Express, or In-market Local Card Schemes - in New Zealand from 2016 to 2023." Statista, Statista Inc., 7 Mar 2025, https://www.statista.com/statistics/1312427/biggest-card-schemes-in-new-zealand/
Worldpay & Statista & PPRO, Market share of payment card brands - Visa, Mastercard, American Express, or in-market local card schemes - in New Zealand from 2016 to 2023 Statista, https://www.statista.com/statistics/1312427/biggest-card-schemes-in-new-zealand/ (last visited April 27, 2025)
Market share of payment card brands - Visa, Mastercard, American Express, or in-market local card schemes - in New Zealand from 2016 to 2023 [Graph], Worldpay, & Statista, & PPRO, March 7, 2025. [Online]. Available: https://www.statista.com/statistics/1312427/biggest-card-schemes-in-new-zealand/
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