According to a survey of social media users in Italy, WhatsApp was the most used messenger and chat app as of 2022, with virtually all respondents reporting engaging with the Meta-owned app. Telegram followed, with almost seven in 10 respondents reporting using the instant messaging platform to communicate. Video and voice calling platform Discord was used by approximately 20 percent of Italian users as of the examined period.
Leading messaging platforms and mobile chat apps in Italy as of June 2022
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Blogmeter, & Inside Marketing. (November 17, 2022). Leading messaging platforms and mobile chat apps in Italy as of June 2022 [Graph]. In Statista. Retrieved October 31, 2024, from https://www.statista.com/statistics/1311590/top-messaging-platform-usage-italy/
Blogmeter, und Inside Marketing. "Leading messaging platforms and mobile chat apps in Italy as of June 2022." Chart. November 17, 2022. Statista. Accessed October 31, 2024. https://www.statista.com/statistics/1311590/top-messaging-platform-usage-italy/
Blogmeter, Inside Marketing. (2022). Leading messaging platforms and mobile chat apps in Italy as of June 2022. Statista. Statista Inc.. Accessed: October 31, 2024. https://www.statista.com/statistics/1311590/top-messaging-platform-usage-italy/
Blogmeter, and Inside Marketing. "Leading Messaging Platforms and Mobile Chat Apps in Italy as of June 2022." Statista, Statista Inc., 17 Nov 2022, https://www.statista.com/statistics/1311590/top-messaging-platform-usage-italy/
Blogmeter & Inside Marketing, Leading messaging platforms and mobile chat apps in Italy as of June 2022 Statista, https://www.statista.com/statistics/1311590/top-messaging-platform-usage-italy/ (last visited October 31, 2024)
Leading messaging platforms and mobile chat apps in Italy as of June 2022 [Graph], Blogmeter, & Inside Marketing, November 17, 2022. [Online]. Available: https://www.statista.com/statistics/1311590/top-messaging-platform-usage-italy/