In 2023, the expenditure on paid search advertising in Ukraine increased by 25 percent compared to the previous year. To compare, in 2022, the growth rate was negative measured at -30 percent. In total, the internet accounted for almost 60 percent of the total ad market in the country in 2023.
Year-over-year growth rate of search engine advertising (SEA) expenditure in Ukraine from 2019 to 2023
Profit from the additional features of your individual account
Currently, you are using a shared account. To use individual functions (e.g., mark statistics as favourites, set
statistic alerts) please log in with your personal account.
If you are an admin, please authenticate by logging in again.
Learn more about how Statista can support your business.
IAB Ukraine. (September 2, 2024). Year-over-year growth rate of search engine advertising (SEA) expenditure in Ukraine from 2019 to 2023 [Graph]. In Statista. Retrieved November 21, 2024, from https://www.statista.com/statistics/1311031/ukraine-paid-search-ad-spend-growth/
IAB Ukraine. "Year-over-year growth rate of search engine advertising (SEA) expenditure in Ukraine from 2019 to 2023." Chart. September 2, 2024. Statista. Accessed November 21, 2024. https://www.statista.com/statistics/1311031/ukraine-paid-search-ad-spend-growth/
IAB Ukraine. (2024). Year-over-year growth rate of search engine advertising (SEA) expenditure in Ukraine from 2019 to 2023. Statista. Statista Inc.. Accessed: November 21, 2024. https://www.statista.com/statistics/1311031/ukraine-paid-search-ad-spend-growth/
IAB Ukraine. "Year-over-year Growth Rate of Search Engine Advertising (Sea) Expenditure in Ukraine from 2019 to 2023." Statista, Statista Inc., 2 Sep 2024, https://www.statista.com/statistics/1311031/ukraine-paid-search-ad-spend-growth/
IAB Ukraine, Year-over-year growth rate of search engine advertising (SEA) expenditure in Ukraine from 2019 to 2023 Statista, https://www.statista.com/statistics/1311031/ukraine-paid-search-ad-spend-growth/ (last visited November 21, 2024)
Year-over-year growth rate of search engine advertising (SEA) expenditure in Ukraine from 2019 to 2023 [Graph], IAB Ukraine, September 2, 2024. [Online]. Available: https://www.statista.com/statistics/1311031/ukraine-paid-search-ad-spend-growth/
