Programmatic ad spend in North America 2024, by country

Published by
Julia Faria,
Jul 1, 2024

In 2024, the United States was the largest programmatic advertising market in North America, with spending estimated at roughly 264.66 billion U.S. dollars, followed by Canada and Mexico, with approximately 14.4 billion and 4.6 billion dollars, respectively.

Programmatic advertising spending in North America in 2024, by country (in billion U.S. dollars)

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Release date

March 2024

Region

Canada, Mexico, United States

Survey time period

March 2024

Special properties

forecast

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Statistics on " Digital advertising in North America "

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Other statistics that may interest you Digital advertising in North America

North America

7

Canada

8

Mexico

8

United States

8

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Topics

Programmatic advertising worldwideDigital retail media advertising worldwideAdvertising worldwideProgrammatic advertising in the UKMobile advertising and marketing worldwide
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