The country in the Asia Pacific region with the highest spending on programmatic advertising in 20214 was China, with an expenditure of 157.5 billion U.S. dollars. Japan and Australia followed, with 22.2 billion and 12.5 billion dollars, respectively.
Leading programmatic advertising markets in Asia-Pacific in 2024, by spending
(in billion U.S. dollars)
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Statista. (October 10, 2024). Leading programmatic advertising markets in Asia-Pacific in 2024, by spending (in billion U.S. dollars) [Graph]. In Statista. Retrieved December 21, 2024, from https://www.statista.com/statistics/1310941/programmatic-ad-spend-apac/
Statista. "Leading programmatic advertising markets in Asia-Pacific in 2024, by spending (in billion U.S. dollars)." Chart. October 10, 2024. Statista. Accessed December 21, 2024. https://www.statista.com/statistics/1310941/programmatic-ad-spend-apac/
Statista. (2024). Leading programmatic advertising markets in Asia-Pacific in 2024, by spending (in billion U.S. dollars). Statista. Statista Inc.. Accessed: December 21, 2024. https://www.statista.com/statistics/1310941/programmatic-ad-spend-apac/
Statista. "Leading Programmatic Advertising Markets in Asia-pacific in 2024, by Spending (in Billion U.S. Dollars)." Statista, Statista Inc., 10 Oct 2024, https://www.statista.com/statistics/1310941/programmatic-ad-spend-apac/
Statista, Leading programmatic advertising markets in Asia-Pacific in 2024, by spending (in billion U.S. dollars) Statista, https://www.statista.com/statistics/1310941/programmatic-ad-spend-apac/ (last visited December 21, 2024)
Leading programmatic advertising markets in Asia-Pacific in 2024, by spending (in billion U.S. dollars) [Graph], Statista, October 10, 2024. [Online]. Available: https://www.statista.com/statistics/1310941/programmatic-ad-spend-apac/