In 2024, Brazil was the largest programmatic advertising market in Latin America, with spending estimated at over eight billion U.S. dollars, followed by Mexico and Argentina, with approximately 4.6 billion and 1.4 billion dollars, respectively.
Leading programmatic advertising markets in Latin America in 2024, by spending
(in million U.S. dollars)
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Statista. (March 5, 2024). Leading programmatic advertising markets in Latin America in 2024, by spending (in million U.S. dollars) [Graph]. In Statista. Retrieved December 22, 2024, from https://www.statista.com/statistics/1310921/programmatic-ad-spend-latin-america/
Statista. "Leading programmatic advertising markets in Latin America in 2024, by spending (in million U.S. dollars)." Chart. March 5, 2024. Statista. Accessed December 22, 2024. https://www.statista.com/statistics/1310921/programmatic-ad-spend-latin-america/
Statista. (2024). Leading programmatic advertising markets in Latin America in 2024, by spending (in million U.S. dollars). Statista. Statista Inc.. Accessed: December 22, 2024. https://www.statista.com/statistics/1310921/programmatic-ad-spend-latin-america/
Statista. "Leading Programmatic Advertising Markets in Latin America in 2024, by Spending (in Million U.S. Dollars)." Statista, Statista Inc., 5 Mar 2024, https://www.statista.com/statistics/1310921/programmatic-ad-spend-latin-america/
Statista, Leading programmatic advertising markets in Latin America in 2024, by spending (in million U.S. dollars) Statista, https://www.statista.com/statistics/1310921/programmatic-ad-spend-latin-america/ (last visited December 22, 2024)
Leading programmatic advertising markets in Latin America in 2024, by spending (in million U.S. dollars) [Graph], Statista, March 5, 2024. [Online]. Available: https://www.statista.com/statistics/1310921/programmatic-ad-spend-latin-america/
