Programmatic ad brand risk rate 2022, by format

Published by Statista Research Department, Apr 26, 2024
In the second half of 2022, the global brand risk rate of desktop display advertising stood at 1.7 percent. For mobile web display, the brand risk rate amounted to 2.4 percent.

Programmatic advertising brand risk rate worldwide in 2nd half 2022, by format and device

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Release date

May 2023

Region

Worldwide

Survey time period

H2 2022

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Statistics on " Programmatic advertising worldwide "

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Other statistics that may interest you Programmatic advertising worldwide

Overview

8

Regional data

4

Leading markets

7

Players

8

Connected TV (CTV)

6

Digital out-of-home (DOOH)

5

Marketer insights

6

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Topics

Video advertising and marketing worldwideDigital advertising in the U.S.Online video in EuropeVideo streaming worldwideMobile video worldwide
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