Digital and TV viewership of live sports in the U.S. 2022-2027

Published by
Julia Stoll,
Nov 13, 2024

In 2023, around 95.5 million people in the U.S. watched live sports on digital platforms, outpacing the number of traditional pay TV sports viewers for the first time. While the digital sports viewership is forecast to continue to grow in the upcoming years, traditional television is becoming increasingly unpopular to watch this kind of content.

Number of monthly live sports viewers in the United States from 2022 to 2027, by platform type (in millions)

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Release date

October 2024

Region

United States

Survey time period

2022, 2023

Special properties

over the course of the season of at least one sport; excl. eSports; excl. Olympics content

Supplementary notes

*Forecast from September 2024.

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Statistics on " Sports streaming in the United States "

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Other statistics that may interest you Sports streaming in the United States

Overview

7

Platforms

7

Sports leagues and sporting events

8

Consumer behavior

5

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Topics

Sports viewership in IndiaSports on TVSports streaming in the United StatesTelevision industry in IndiaStreaming industry in India
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$0 USD
Always free
Access limited to Free Statistics. Premium Statistics are not included.
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