Luxury consumers: opinions on sustainability of renting goods Q1 2024, by age

Published by
Tugba Sabanoglu,
May 26, 2024

According to the findings of a worldwide survey conducted with affluent consumers in the first quarter of 2024, renting goods was generally considered a sustainable and environmentally-friendly practice by a quarter of the respondents. Over half of luxury consumers across age groups 18-39 and 40 and above rated renting goods as more or very sustainable. 

How sustainable/environmentally friendly do you think renting goods is?

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Release date

April 2024

Region

Worldwide

Survey time period

Q1 2024

Number of respondents

493 respondents

Age group

18 years and older

Special properties

Affluent and High Net Worth Individuals in Europe, North America, Asia Pacific

Supplementary notes

The survey question was phrased by the source as follows: "How sustainable/environmentally friendly do you think renting goods (e.g. clothes) is?"

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