Number of ads on leading AVOD platforms in the U.S. 2022

Published by
Michele Majidi,
Aug 13, 2024
In the first quarter of 2022, Hulu showed 7.1 ads per show and 11.1 ads per hour to its users, whereas, for Paramount+, the numbers stood at 18.6 and 26.8 ads, respectively. Hulu was the leading ad-supported video-on-demand (AVOD) platform in the U.S. as of September 2021, with a 12-month ad revenue of 2.1 billion U.S. dollars.

Number of ads on selected ad-supported video-on-demand (AVOD) platforms in the United States in 1st quarter 2022

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Release date

May 2022

Region

United States

Survey time period

Q1 2022

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Topics

Free ad-supported streaming TV advertising in the United StatesDigital advertising in the U.S.Smart and connected TVsProgrammatic advertising in the United StatesFree ad-supported streaming TV in the United States
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