As of September 2023, the level of trust in travel and hospitality brands in the United States varied according to brand type. Approximately 71 percent of U.S. adults trusted loyalty/rewards programs, while 47 percent of adults trusted ride hailing companies.
Level of trust in travel and hospitality brands in the United States as of September 2023, by brand type
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Morning Consult. (October 19, 2023). Level of trust in travel and hospitality brands in the United States as of September 2023, by brand type [Graph]. In Statista. Retrieved November 21, 2024, from https://www.statista.com/statistics/1309715/travel-hospitality-brand-trust-us/
Morning Consult. "Level of trust in travel and hospitality brands in the United States as of September 2023, by brand type." Chart. October 19, 2023. Statista. Accessed November 21, 2024. https://www.statista.com/statistics/1309715/travel-hospitality-brand-trust-us/
Morning Consult. (2023). Level of trust in travel and hospitality brands in the United States as of September 2023, by brand type. Statista. Statista Inc.. Accessed: November 21, 2024. https://www.statista.com/statistics/1309715/travel-hospitality-brand-trust-us/
Morning Consult. "Level of Trust in Travel and Hospitality Brands in The United States as of September 2023, by Brand Type." Statista, Statista Inc., 19 Oct 2023, https://www.statista.com/statistics/1309715/travel-hospitality-brand-trust-us/
Morning Consult, Level of trust in travel and hospitality brands in the United States as of September 2023, by brand type Statista, https://www.statista.com/statistics/1309715/travel-hospitality-brand-trust-us/ (last visited November 21, 2024)
Level of trust in travel and hospitality brands in the United States as of September 2023, by brand type [Graph], Morning Consult, October 19, 2023. [Online]. Available: https://www.statista.com/statistics/1309715/travel-hospitality-brand-trust-us/