In 2020, the average number of hair care products bought by men was 3.2 in contrast to 3.1 for women. However, the average number of skincare products bought by women was 6.1 in comparison to 5.9 for men. The beauty disparity between men and women is a myth. Male consumers' interest in beauty and personal care products remains strong.
Average number of beauty and personal care products purchased across India in 2020, by gender
Characteristic
Male
Female
-
-
-
-
-
-
Exclusive Premium Statistic
To access all Premium Statistics, you need a paid Statista Account
Profit from the additional features of your individual account
Currently, you are using a shared account. To use individual functions (e.g., mark statistics as favourites, set
statistic alerts) please log in with your personal account.
If you are an admin, please authenticate by logging in again.
Learn more about how Statista can support your business.
Inc42. (February 19, 2022). Average number of beauty and personal care products purchased across India in 2020, by gender [Graph]. In Statista. Retrieved August 25, 2024, from https://www.statista.com/statistics/1309578/india-bpc-products-purchased-by-gender/
Inc42. "Average number of beauty and personal care products purchased across India in 2020, by gender." Chart. February 19, 2022. Statista. Accessed August 25, 2024. https://www.statista.com/statistics/1309578/india-bpc-products-purchased-by-gender/
Inc42. (2022). Average number of beauty and personal care products purchased across India in 2020, by gender. Statista. Statista Inc.. Accessed: August 25, 2024. https://www.statista.com/statistics/1309578/india-bpc-products-purchased-by-gender/
Inc42. "Average Number of Beauty and Personal Care Products Purchased across India in 2020, by Gender." Statista, Statista Inc., 19 Feb 2022, https://www.statista.com/statistics/1309578/india-bpc-products-purchased-by-gender/
Inc42, Average number of beauty and personal care products purchased across India in 2020, by gender Statista, https://www.statista.com/statistics/1309578/india-bpc-products-purchased-by-gender/ (last visited August 25, 2024)
Average number of beauty and personal care products purchased across India in 2020, by gender [Graph], Inc42, February 19, 2022. [Online]. Available: https://www.statista.com/statistics/1309578/india-bpc-products-purchased-by-gender/