Most wanted digital features according to UK children 2021

According to an online survey conducted in November 2021 in the United Kingdom, when asked about desired digital features for services and devices, 32 percent of children reported that they would like to have more opportunities to be creative. Affordability and ease of use were reported among the most desirable features, with roughly a third of respondents saying these features were important to them. Additionally, the ability to chat with people within an app was a desirable feature for 18 percent of respondents.