U.K. share of shoppers buying pharmaceuticals online 2023, by generation

Published by
Koen van Gelder,
Sep 4, 2024
In the United Kingdom, Millennials were the generation with the largest share of consumers purchasing pharmaceutical products online in the second quarter of 2023, with 52 percent. Other generations were considerable less interested in purchasing pharmaceutical products on the internet.

Share of consumers purchasing pharmaceutical products online in the United Kingdom in 2nd quarter 2023, by generation

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Release date

November 2023

Region

United Kingdom

Survey time period

Q2 2023

Number of respondents

1,000 respondents

Supplementary notes

*19,293 consumers participated in the survey in 18 countries. At least 1,000 respondents participated for each country.

The sample sizes are nationally representative, including both Klarna users and non-Klarna users.

Release date is date of access.

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Statistics on " Pharma e-commerce in the United Kingdom (UK) "

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Overview

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Key figures

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Leading players

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Consumer demographics

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Online traffic & downloads

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