In 2023, according to estimates of the Statista Digital Insights, most of the e-commerce users in Peru were men, making up almost 53 percent of the total. On the other hand, women accounted for the remaining 47 percent.
Distribution of e-commerce users in Peru in 2023, by gender
The eCommerce market comprises the sale of physical goods via a digital channel to a private end consumer (B2C). This definition encompasses purchases via desktop computers (including notebooks and laptops) as well as purchases via mobile devices (e.g., smartphones and tablets). The following are not included in the eCommerce market: digitally distributed services (see instead: eServices), digital media downloads or streams, digitally distributed goods in B2B markets, and the digital purchase or resale of used, defective, or repaired goods (reCommerce and C2C). All monetary figures refer to the annual gross revenue and do not factor in shipping costs.
A detailed methodology can be found in the Statista Market Insights.
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Statista. (June 1, 2023). Distribution of e-commerce users in Peru in 2023, by gender [Graph]. In Statista. Retrieved December 19, 2024, from https://www.statista.com/forecasts/1307738/peru-users-of-the-e-commerce-market-by-gender
Statista. "Distribution of e-commerce users in Peru in 2023, by gender." Chart. June 1, 2023. Statista. Accessed December 19, 2024. https://www.statista.com/forecasts/1307738/peru-users-of-the-e-commerce-market-by-gender
Statista. (2023). Distribution of e-commerce users in Peru in 2023, by gender. Statista. Statista Inc.. Accessed: December 19, 2024. https://www.statista.com/forecasts/1307738/peru-users-of-the-e-commerce-market-by-gender
Statista. "Distribution of E-commerce Users in Peru in 2023, by Gender." Statista, Statista Inc., 1 Jun 2023, https://www.statista.com/forecasts/1307738/peru-users-of-the-e-commerce-market-by-gender
Statista, Distribution of e-commerce users in Peru in 2023, by gender Statista, https://www.statista.com/forecasts/1307738/peru-users-of-the-e-commerce-market-by-gender (last visited December 19, 2024)
Distribution of e-commerce users in Peru in 2023, by gender [Graph], Statista, June 1, 2023. [Online]. Available: https://www.statista.com/forecasts/1307738/peru-users-of-the-e-commerce-market-by-gender
