Of the surveyed consumers across the globe, 32 percent have abandoned a purchase because the estimated shipping time was too long. North American shoppers are most keen to abandon their cart due to extended delivery times, as over 35 percent of respondents from the region reported having done so.
Percentage of shoppers that abandoned a purchase because estimated shipping time was too long in 2021, by macro-region
The survey covered consumers and businesses living and operating in Australia, Canada, France, Germany, India, Italy, Japan, the Netherlands, New Zealand, the United Kingdom, and the United States. The study included 12,000 global adult consumers who have made an online purchase in the last year, and 350 commerce strategy and decision makers at consumers packaged goods and retail companies that generate at least 500,000 U.S dollars in annual online revenue.
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Shopify. (February 16, 2022). Percentage of shoppers that abandoned a purchase because estimated shipping time was too long in 2021, by macro-region [Graph]. In Statista. Retrieved December 21, 2024, from https://www.statista.com/statistics/1307561/shoppers-abandoned-purchase-long-shipping-times/
Shopify. "Percentage of shoppers that abandoned a purchase because estimated shipping time was too long in 2021, by macro-region." Chart. February 16, 2022. Statista. Accessed December 21, 2024. https://www.statista.com/statistics/1307561/shoppers-abandoned-purchase-long-shipping-times/
Shopify. (2022). Percentage of shoppers that abandoned a purchase because estimated shipping time was too long in 2021, by macro-region. Statista. Statista Inc.. Accessed: December 21, 2024. https://www.statista.com/statistics/1307561/shoppers-abandoned-purchase-long-shipping-times/
Shopify. "Percentage of Shoppers That Abandoned a Purchase Because Estimated Shipping Time Was Too Long in 2021, by Macro-region." Statista, Statista Inc., 16 Feb 2022, https://www.statista.com/statistics/1307561/shoppers-abandoned-purchase-long-shipping-times/
Shopify, Percentage of shoppers that abandoned a purchase because estimated shipping time was too long in 2021, by macro-region Statista, https://www.statista.com/statistics/1307561/shoppers-abandoned-purchase-long-shipping-times/ (last visited December 21, 2024)
Percentage of shoppers that abandoned a purchase because estimated shipping time was too long in 2021, by macro-region [Graph], Shopify, February 16, 2022. [Online]. Available: https://www.statista.com/statistics/1307561/shoppers-abandoned-purchase-long-shipping-times/
