The largest share of surveyed companies in Ukraine measured the effectiveness of their digital advertising campaigns by looking at their cost per click (CPC) in 2021. Furthermore, approximately one half of advertisers used the click-through rate (CTR) of their ad placements to evaluate their effectiveness.
Which parameters are used in your company to assess digital advertising effectiveness?
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Ukrainian Internet Association, & Various sources (SlideShare). (December 16, 2021). Which parameters are used in your company to assess digital advertising effectiveness? [Graph]. In Statista. Retrieved December 26, 2024, from https://www.statista.com/statistics/1307494/digital-ad-effectiveness-evaluation-methods-ukraine/
Ukrainian Internet Association, und Various sources (SlideShare). "Which parameters are used in your company to assess digital advertising effectiveness?." Chart. December 16, 2021. Statista. Accessed December 26, 2024. https://www.statista.com/statistics/1307494/digital-ad-effectiveness-evaluation-methods-ukraine/
Ukrainian Internet Association, Various sources (SlideShare). (2021). Which parameters are used in your company to assess digital advertising effectiveness?. Statista. Statista Inc.. Accessed: December 26, 2024. https://www.statista.com/statistics/1307494/digital-ad-effectiveness-evaluation-methods-ukraine/
Ukrainian Internet Association, and Various sources (SlideShare). "Which Parameters Are Used in Your Company to Assess Digital Advertising Effectiveness?." Statista, Statista Inc., 16 Dec 2021, https://www.statista.com/statistics/1307494/digital-ad-effectiveness-evaluation-methods-ukraine/
Ukrainian Internet Association & Various sources (SlideShare), Which parameters are used in your company to assess digital advertising effectiveness? Statista, https://www.statista.com/statistics/1307494/digital-ad-effectiveness-evaluation-methods-ukraine/ (last visited December 26, 2024)
Which parameters are used in your company to assess digital advertising effectiveness? [Graph], Ukrainian Internet Association, & Various sources (SlideShare), December 16, 2021. [Online]. Available: https://www.statista.com/statistics/1307494/digital-ad-effectiveness-evaluation-methods-ukraine/
