Consumers watching Korean content in the U.S. and in the UK 2020-2021
According to a survey held in the third quarter of 2021, 28 percent of viewers watched Korean television content in the United States, up from 24 percent in the corresponding period of the previous year. In comparison, 25 percent of viewers in the United Kingdom watched Korean TV content in the third quarter of 2021, up from 20 percent.