Upfront TV ad buying plans of U.S. marketers 2022, by buy type

Upfront TV advertising buying plans of marketers in the United States as of March 2022, by buy type

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Release date

April 2022

Region

United States

Survey time period

March 7 to 18, 2022

Number of respondents

150 respondents

Special properties

among supervisor-and-above-level professionals involved with digital CTV advertising decision making

Supplementary notes

Half of respondents are marketers, half come from agencies.

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Statistics on " TV advertising in the United Kingdom "

Other statistics that may interest you TV advertising in the United Kingdom

Overview

5

Major players

5

Marketer insights

7

Consumer insights

8

Spotlight: connected TV

5
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$0 USD
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Access limited to Free Statistics. Premium Statistics are not included.
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For single users
$199 USD
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Professional Account

For teams of up to 5 people
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per month, billed annually 1
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  • Market Insights

1 All prices do not include sales tax. The account requires an annual contract and will renew after one year to the regular list price.

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