The number of active social media users in South Africa reached 26 million as of January 2024. Compared to eight years prior, this represented roughly a 2.5 times increase from 9.8 million users in 2014. Further, WhatsApp was the most popular social media platform in the country as of the third quarter of 2023.
Total number of active social media users in South Africa from 2014 to 2024
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Number of users in millions
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The source specifies that social media users may not represent unique individuals, and may exceed internet user numbers.
The source adds the following information: "Source and base changes and historical revisions. Data may not correlate with figures published in previous reports."
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DataReportal, & We Are Social. (February 23, 2024). Total number of active social media users in South Africa from 2014 to 2024 (in millions) [Graph]. In Statista. Retrieved August 24, 2024, from https://www.statista.com/statistics/1306799/number-of-social-media-users-south-africa/
DataReportal, und We Are Social. "Total number of active social media users in South Africa from 2014 to 2024 (in millions)." Chart. February 23, 2024. Statista. Accessed August 24, 2024. https://www.statista.com/statistics/1306799/number-of-social-media-users-south-africa/
DataReportal, We Are Social. (2024). Total number of active social media users in South Africa from 2014 to 2024 (in millions). Statista. Statista Inc.. Accessed: August 24, 2024. https://www.statista.com/statistics/1306799/number-of-social-media-users-south-africa/
DataReportal, and We Are Social. "Total Number of Active Social Media Users in South Africa from 2014 to 2024 (in Millions)." Statista, Statista Inc., 23 Feb 2024, https://www.statista.com/statistics/1306799/number-of-social-media-users-south-africa/
DataReportal & We Are Social, Total number of active social media users in South Africa from 2014 to 2024 (in millions) Statista, https://www.statista.com/statistics/1306799/number-of-social-media-users-south-africa/ (last visited August 24, 2024)
Total number of active social media users in South Africa from 2014 to 2024 (in millions) [Graph], DataReportal, & We Are Social, February 23, 2024. [Online]. Available: https://www.statista.com/statistics/1306799/number-of-social-media-users-south-africa/