According to the findings of a survey conducted in 2022, around 46 percent of male participants in the United States stated that they owned at least one anal toy, while 41 percent said that they owned at least one vibrator. In that year, these two were the most popular types of sex toys among men in the North American country.
The global sex toys market
As of 2021, the value of the sex toy market worldwide amounted to some 34 billion U.S. dollars and it is expected to increase steadily by 2030. Another recent forecast showed that the number of sextech devices will also grow, reaching around 118 million devices globally by 2025. In the United States, the number of people who own sex toys has drastically changed since a few years back: in 2022, around 163 million Americans over 18 stated that they owned at least one sex toy. In that year, most sex toy owners also said that they spent an average of 100 U.S. dollars or more on sex toys in the previous 12 months.
Sex toys among women in the United States
As far as women are concerned, survey findings showed that vibrators were the most popular sex toys among this group in the United States. More specifically, Magic Wand, Shockwave, and Bullet vibrators proved to be the most popular vibrator types. Anal toys and dildos ranked second and third, respectively. In the United States, the greater part of sex toy owners in 2022 identified as women.
Most popular sex toys among men in the United States in 2022, by product type
male respondents who stated that they owned at least one sex toy
Supplementary notes
The original question was formulated as follows: “Which sex toys do you own?” The source does not specify the exact dates of survey.
* This figure refers to the survey's total number of respondents.
The source adds the following information: "We have conducted two surveys providing us with longitudinal data on the development over the last 5 years (2017-2022). The two surveys gathered responses from 1,760 respondents."
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Bedbible.com. (March 23, 2022). Most popular sex toys among men in the United States in 2022, by product type [Graph]. In Statista. Retrieved December 21, 2024, from https://www.statista.com/statistics/1305989/most-popular-types-of-sex-toys-among-men-in-the-united-states/
Bedbible.com. "Most popular sex toys among men in the United States in 2022, by product type." Chart. March 23, 2022. Statista. Accessed December 21, 2024. https://www.statista.com/statistics/1305989/most-popular-types-of-sex-toys-among-men-in-the-united-states/
Bedbible.com. (2022). Most popular sex toys among men in the United States in 2022, by product type. Statista. Statista Inc.. Accessed: December 21, 2024. https://www.statista.com/statistics/1305989/most-popular-types-of-sex-toys-among-men-in-the-united-states/
Bedbible.com. "Most Popular Sex Toys among Men in The United States in 2022, by Product Type." Statista, Statista Inc., 23 Mar 2022, https://www.statista.com/statistics/1305989/most-popular-types-of-sex-toys-among-men-in-the-united-states/
Bedbible.com, Most popular sex toys among men in the United States in 2022, by product type Statista, https://www.statista.com/statistics/1305989/most-popular-types-of-sex-toys-among-men-in-the-united-states/ (last visited December 21, 2024)
Most popular sex toys among men in the United States in 2022, by product type [Graph], Bedbible.com, March 23, 2022. [Online]. Available: https://www.statista.com/statistics/1305989/most-popular-types-of-sex-toys-among-men-in-the-united-states/