According to a survey conducted in March 2020, nearly 60 percent of respondents in China said that they purchased jewelry from well-known but non-luxury brands. In comparison, about six percent of respondents said they bought luxury fine jewelry.
Share of consumers who bought jewelry in China as of March 2020, by type of jewelry brand
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Share of respondents
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Sina.com.cn. (March 18, 2020). Share of consumers who bought jewelry in China as of March 2020, by type of jewelry brand [Graph]. In Statista. Retrieved July 28, 2024, from https://www.statista.com/statistics/1305941/china-share-of-jewelry-brands-by-type/
Sina.com.cn. "Share of consumers who bought jewelry in China as of March 2020, by type of jewelry brand." Chart. March 18, 2020. Statista. Accessed July 28, 2024. https://www.statista.com/statistics/1305941/china-share-of-jewelry-brands-by-type/
Sina.com.cn. (2020). Share of consumers who bought jewelry in China as of March 2020, by type of jewelry brand. Statista. Statista Inc.. Accessed: July 28, 2024. https://www.statista.com/statistics/1305941/china-share-of-jewelry-brands-by-type/
Sina.com.cn. "Share of Consumers Who Bought Jewelry in China as of March 2020, by Type of Jewelry Brand." Statista, Statista Inc., 18 Mar 2020, https://www.statista.com/statistics/1305941/china-share-of-jewelry-brands-by-type/
Sina.com.cn, Share of consumers who bought jewelry in China as of March 2020, by type of jewelry brand Statista, https://www.statista.com/statistics/1305941/china-share-of-jewelry-brands-by-type/ (last visited July 28, 2024)
Share of consumers who bought jewelry in China as of March 2020, by type of jewelry brand [Graph], Sina.com.cn, March 18, 2020. [Online]. Available: https://www.statista.com/statistics/1305941/china-share-of-jewelry-brands-by-type/