Leading reasons for visiting one's designated coffee shop in Japan 2021

Published by
Alexandru Arba,
Dec 13, 2022
In a survey conducted from April to May 2021 in Japan, the leading reason for frequenting one's favorite coffee shop was the easy-to-reach locality of the establishment chosen by 17.1 percent of respondents. Other reasons for having a go-to coffee shop included good taste and product quality, as well as a reasonable price of offered products.

Leading reasons for frequenting one's favorite coffee shop in Japan in 2021

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Release date

September 2021

Region

Japan

Survey time period

April 28 to May 12, 2021

Number of respondents

1,949 respondents

Age group

20-69 years

Special properties

multiple-answer format; among respondents who answered that they used coffee shops or cafes

Method of interview

Online survey

Supplementary notes

Survey question: "Please give reasons why you are frequenting your favorite coffee shop or cafe."

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