In early 2022, global respondents were asked what kind of reduced cost options a video streaming service would need to stop them from cancelling their subscription. The majority of people interviewed in the United States, the United Kingdom, Germany, and Japan revealed that none of the displayed options would make them stay. However, of those consumers in these four countries who would keep their subscriptions, the majority favored an annual 12-month subscription without ads and restrictions. This was also the option that the majority of surveyed Brazilian consumers responded to.
Distribution of reduced cost options that might keep consumers from cancelling streaming video services in selected countries worldwide in 2022
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Deloitte. (March 28, 2022). Distribution of reduced cost options that might keep consumers from cancelling streaming video services in selected countries worldwide in 2022 [Graph]. In Statista. Retrieved December 22, 2024, from https://www.statista.com/statistics/1305180/reduced-cost-options-convincing-keep-svod-service-worldwide/
Deloitte. "Distribution of reduced cost options that might keep consumers from cancelling streaming video services in selected countries worldwide in 2022." Chart. March 28, 2022. Statista. Accessed December 22, 2024. https://www.statista.com/statistics/1305180/reduced-cost-options-convincing-keep-svod-service-worldwide/
Deloitte. (2022). Distribution of reduced cost options that might keep consumers from cancelling streaming video services in selected countries worldwide in 2022. Statista. Statista Inc.. Accessed: December 22, 2024. https://www.statista.com/statistics/1305180/reduced-cost-options-convincing-keep-svod-service-worldwide/
Deloitte. "Distribution of Reduced Cost Options That Might Keep Consumers from Cancelling Streaming Video Services in Selected Countries Worldwide in 2022." Statista, Statista Inc., 28 Mar 2022, https://www.statista.com/statistics/1305180/reduced-cost-options-convincing-keep-svod-service-worldwide/
Deloitte, Distribution of reduced cost options that might keep consumers from cancelling streaming video services in selected countries worldwide in 2022 Statista, https://www.statista.com/statistics/1305180/reduced-cost-options-convincing-keep-svod-service-worldwide/ (last visited December 22, 2024)
Distribution of reduced cost options that might keep consumers from cancelling streaming video services in selected countries worldwide in 2022 [Graph], Deloitte, March 28, 2022. [Online]. Available: https://www.statista.com/statistics/1305180/reduced-cost-options-convincing-keep-svod-service-worldwide/
