Consumers who have already participated in virtual entertainment experiences mostly value the convenience. A February 2022 survey found that 45 percent of global virtual entertainment users quoted the ability to stay at home as a benefit of online experiences, with 41 percent also appreciating being able to experience things in faraway places. In light of the ongoing COVID-19 pandemic and the impact it still continues to have on travel and health, the appreciation for these type of experiences does not come as a huge surprise.
Benefits of online or virtual entertainment experiences according to global users as of February 2022
Sample sizes were USA (1,001), Canada (1,000), UK (1,000), Spain (1,000), France (1,001), Germany (1,000), The Netherlands (1,000), Italy (1,000), China (1,000), Japan (1,000) and Australia (1,000) – Total 11,002. The margin of error (at the 95% confidence level) is +/- 3% at the country level, +/-1% at the total level
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Dynata. (March 21, 2022). Benefits of online or virtual entertainment experiences according to global users as of February 2022 [Graph]. In Statista. Retrieved November 21, 2024, from https://www.statista.com/statistics/1304946/global-opinion-benefits-virtual-entertainment-experiences/
Dynata. "Benefits of online or virtual entertainment experiences according to global users as of February 2022." Chart. March 21, 2022. Statista. Accessed November 21, 2024. https://www.statista.com/statistics/1304946/global-opinion-benefits-virtual-entertainment-experiences/
Dynata. (2022). Benefits of online or virtual entertainment experiences according to global users as of February 2022. Statista. Statista Inc.. Accessed: November 21, 2024. https://www.statista.com/statistics/1304946/global-opinion-benefits-virtual-entertainment-experiences/
Dynata. "Benefits of Online or Virtual Entertainment Experiences According to Global Users as of February 2022." Statista, Statista Inc., 21 Mar 2022, https://www.statista.com/statistics/1304946/global-opinion-benefits-virtual-entertainment-experiences/
Dynata, Benefits of online or virtual entertainment experiences according to global users as of February 2022 Statista, https://www.statista.com/statistics/1304946/global-opinion-benefits-virtual-entertainment-experiences/ (last visited November 21, 2024)
Benefits of online or virtual entertainment experiences according to global users as of February 2022 [Graph], Dynata, March 21, 2022. [Online]. Available: https://www.statista.com/statistics/1304946/global-opinion-benefits-virtual-entertainment-experiences/