In a February 2022 survey of global advertising professionals it was found that the media and entertainment will be the biggest beneficiary of increased digital out-of-home advertising dollars in the next 12 months. At the same time, 62.4 percent of the survey respondents from the government sector also predicted increased DOOH ad spend within the coming year. retail, finance, and telecommunications rounded-out the top five industries planning to spend more on DOOH in 2022.
Leading industries increasing digital out-of-home spending (DOOH) according to advertising professionals worldwide as of February 2022
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Alfi. (March 18, 2022). Leading industries increasing digital out-of-home spending (DOOH) according to advertising professionals worldwide as of February 2022 [Graph]. In Statista. Retrieved November 22, 2024, from https://www.statista.com/statistics/1304934/dooh-ad-spend-change-industry-worldwide/
Alfi. "Leading industries increasing digital out-of-home spending (DOOH) according to advertising professionals worldwide as of February 2022." Chart. March 18, 2022. Statista. Accessed November 22, 2024. https://www.statista.com/statistics/1304934/dooh-ad-spend-change-industry-worldwide/
Alfi. (2022). Leading industries increasing digital out-of-home spending (DOOH) according to advertising professionals worldwide as of February 2022. Statista. Statista Inc.. Accessed: November 22, 2024. https://www.statista.com/statistics/1304934/dooh-ad-spend-change-industry-worldwide/
Alfi. "Leading Industries Increasing Digital Out-of-home Spending (Dooh) According to Advertising Professionals Worldwide as of February 2022." Statista, Statista Inc., 18 Mar 2022, https://www.statista.com/statistics/1304934/dooh-ad-spend-change-industry-worldwide/
Alfi, Leading industries increasing digital out-of-home spending (DOOH) according to advertising professionals worldwide as of February 2022 Statista, https://www.statista.com/statistics/1304934/dooh-ad-spend-change-industry-worldwide/ (last visited November 22, 2024)
Leading industries increasing digital out-of-home spending (DOOH) according to advertising professionals worldwide as of February 2022 [Graph], Alfi, March 18, 2022. [Online]. Available: https://www.statista.com/statistics/1304934/dooh-ad-spend-change-industry-worldwide/