According to a survey conducted in Canada in 2022, 32 percent of respondents said they would not join a grocery store loyalty program because it required too many purchases to earn rewards. Six percent, on the other hand, stated they have held off from joining a rewards program because of the costs associated with it.
Reasons why consumers would not enroll in a grocery store loyalty program in Canada as of February 2022
Characteristic
Share of respondents
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Canadian Grocer. (February 1, 2022). Reasons why consumers would not enroll in a grocery store loyalty program in Canada as of February 2022 [Graph]. In Statista. Retrieved August 25, 2024, from https://www.statista.com/statistics/1304644/canada-reason-consumers-would-not-enroll-in-grocery-store-loyalty-program/
Canadian Grocer. "Reasons why consumers would not enroll in a grocery store loyalty program in Canada as of February 2022." Chart. February 1, 2022. Statista. Accessed August 25, 2024. https://www.statista.com/statistics/1304644/canada-reason-consumers-would-not-enroll-in-grocery-store-loyalty-program/
Canadian Grocer. (2022). Reasons why consumers would not enroll in a grocery store loyalty program in Canada as of February 2022. Statista. Statista Inc.. Accessed: August 25, 2024. https://www.statista.com/statistics/1304644/canada-reason-consumers-would-not-enroll-in-grocery-store-loyalty-program/
Canadian Grocer. "Reasons Why Consumers Would Not Enroll in a Grocery Store Loyalty Program in Canada as of February 2022." Statista, Statista Inc., 1 Feb 2022, https://www.statista.com/statistics/1304644/canada-reason-consumers-would-not-enroll-in-grocery-store-loyalty-program/
Canadian Grocer, Reasons why consumers would not enroll in a grocery store loyalty program in Canada as of February 2022 Statista, https://www.statista.com/statistics/1304644/canada-reason-consumers-would-not-enroll-in-grocery-store-loyalty-program/ (last visited August 25, 2024)
Reasons why consumers would not enroll in a grocery store loyalty program in Canada as of February 2022 [Graph], Canadian Grocer, February 1, 2022. [Online]. Available: https://www.statista.com/statistics/1304644/canada-reason-consumers-would-not-enroll-in-grocery-store-loyalty-program/